Planning communication and engagement

The first steps to plan and design for impact might vary depending on where you are starting from. Finding quality sources is key for those looking to use existing evidence, and a theory of change is useful to consider how evidence could inform a development program’s design and its underpinning assumptions. A theory of change can also as be used to help a research project think through its potential pathway to impact. In particular, development professionals need to carefully plan their communication and engagement approaches to enable impact.
Photo by Patrick Perkins on Unsplash

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